Instagram Integration
Let your AI chatbot automatically respond to Instagram Direct Messages and story mentions.
Requirements
- Starter plan or above (1 Instagram account on Starter, 2 on Pro, 5 on Growth; not available on Free)
- An Instagram Business or Creator account
- A linked Facebook Page (required by Meta API)
- A Facebook Business Manager account
Setup Steps
- Navigate to Dashboard -> Channels -> Instagram.
- Click Connect Instagram.
- Sign in with Facebook and grant the required permissions.
- Select your Instagram Business account.
- Conviro registers the webhook to receive DM events.
- Send a test DM to your Instagram account to confirm.
Features
- Auto DM replies -- your AI chatbot responds to incoming direct messages
- Story mention replies -- when someone mentions your account in a story, the bot can auto-reply with a DM
- Knowledge Base (RAG) -- answers use your uploaded content for accuracy
- Live agent handoff -- transfer complex conversations to a human agent
- Media support -- receive images and respond with text
- Contact capture -- Instagram usernames are saved as contacts in your CRM
Supported Message Types
| Type | Inbound | Outbound |
|---|---|---|
| Text | Yes | Yes |
| Image | Yes | Yes |
| Story mention | Yes | Auto-reply text |
| Story reply | Yes | Text reply |
| Reel share | Yes (as link) | N/A |
Limitations
- No outbound initiation -- you cannot message a user first; they must message you or interact with your content.
- 24-hour window -- responses must be sent within 24 hours of the user's last message.
- No carousel or template messages -- unlike WhatsApp, Instagram DM API does not support rich templates yet.
- Rate limits -- Meta enforces API rate limits; high-volume accounts should monitor for throttling.
Tips
- Add a "Send us a DM" CTA to your Instagram bio and stories to drive conversations.
- Use story mention auto-replies to engage with user-generated content.
- Tag Instagram contacts in your CRM for social-media-specific follow-up campaigns.